Apple "Intention" (2013) 1:32 (USA)

 
 

Apple "Intention" (2013) 1:32 (USA)

Unlike its other new spot which features humanity, i.e. real people, this new Apple spot features a moving manifesto, proving the more things change the more some people refuse to stop writing manifestos.

Client: Apple Agency: TBWA\Media Arts Lab CCO: Duncan Milner ECD: Eric Grunbaum GCD: Chris Ribeiro, Drew Stalker ACD/CW: Brooks Jackson AD: Danny Duran CW: Zane Miller, Rob Goldenberg Executive Producer: Mike Refuerzo Agency Producers: Mallory Gordon, Ben Bragg, Stephanie Gocke, Tessa Kocourek Production/Animation Co: Buck Director: Buck
Commercials: 
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