The third ad from Crispin Porter + Bogusky shiling baby carrots as if they were junk food. I must admit, this ad is one helluva spoof.

See also, Baby Carrots Indulge, and Futuristic

AGENCY: Crispin Porter + Bogusky CLIENT NAME: Bolthouse Farms CAMPAIGN TITLE: Baby Carrots EXECUTION TITLE "Extreme," "Futuristic," "Indulgent" LAUNCH DATE: 09/13/10 CHIEF CREATIVE OFFICERS: Andrew Keller, Rob Reilly GROUP CREATIVE DIRECTOR(s): Tiffany Rolfe CREATIVE DIRECTOR(s): Omid Farhang ART DIRECTOR(s): Liz Levy COPYWRITER(s): Marc D'Avignon SENIOR INTEGRATED PRODUCER: Kate Hildebrant PRODUCTION COMPANY & CITY: Smuggler, Hollywood, CA DIRECTOR: Guy Shelmerdine EXECUTIVE PRODUCER (PRODUCTION CO): Patrick Milling Smith, Brian Carmody, Lisa Rich, Laura Thoel PRODUCER (PRODUCTION CO): Dave Bernstein DIRECTOR OF PHOTOGRAPHY: Jonathan Sela POST PRODUCTION & CITY: Method, Santa Monica, CA EDITORIAL COMPANY & CITY: NO6 Edit, Santa Monica, CA EDITOR: Chan Hatcher ASSISTANT EDITOR: Ryan Seegers EXECUTIVE PRODUCER (EDITORIAL): Crissy DeSimone PRODUCER (EDITORIAL): Leslie Tabor PRODUCTION SERVICE COMPANY: Smuggler MUSIC COMPANY & CITY: Beacon Street, Venice, CA MUSIC PRODUCER: Beacon Street Studios- Andrea Lavezzoli COMPOSER: Beacon Street Studios- Andrew Feltenstein, John Nau ARRANGER: Beacon Street Studios- Andrew Feltenstein, John Nau SOUND DESIGN COMPANY & CITY: Beacon Street, Venice, CA SOUND DESIGNER: Beacon Street Studios- Paul Hurtubise ANIMATION COMPANY & CITY: The Wilderness, NYC, NY VISUAL EFFECTS COMPANY & CITY: Method, Santa Monica, CA VISUAL EFFECTS SUPERVISOR: Gil Baron VISUAL EFFECTS PRODUCER: Robert Owens (EP), Mike Wigart VISUAL EFFECTS COMPOSITOR: Glenn Bennett ("Xtreme"), Chris Bankoff ("Futuristic"), Marcelo Pasqualino ("Indulgent") ACCOUNT DIRECTOR: Leslie Repetto, Andy Nathan CONTENT SUPERVISOR: Yvette Guzman, Genevieve Sexton, Becky Herman CONTENT MANAGER: Emily Schler


about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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