Bar Aurora & Boteco Ferraz present 'Drunk Valet'. To increase awareness about drunk driving, we did an experiment. We put a different valet to park the customers' cars: a drunk one. ....
Would you let a drunk valet drive your car?
....."So, as people refused to give up their keys, we delivered our message in the parking ticket: NEVER LET A DRUNK DRIVER TAKE YOUR CAR. EVEN IF THAT DRIVER IS YOU."
From the agency that brought you the the 73,000 Bar Tab Ogilvy keeps fighting the good fight down in Brazil.
Bonus points for adding Hava Nagila to the soundtrack here. Dance with me! U! RU! URU ACHIM!