Best Buy Calls on Splice to Help Brand Best Buy Theater in the Heart of Times Square

Long-time client and creative partner Best Buy recently called on the talented design team at Splice Here® to help brand the newly re-named Best Buy Theater in the heart of Times Square in Manhattan. Unveiled this month at an unprecedented event for Best Buy marketing partners, the Best Buy Theater features an 85-foot electronic marquee, as well as a 6-foot by 20-foot HD video display spanning the theater’s lobby, featuring branding and design by Splice.

Client: Best Buy VP of Content & Creative Strategy: Bill Anderson Executive Producer: Emily Peterson Boone Creative Director: Mitch Monson Branding/Design Company: Splice/Minneapolis Senior Designer: Brian Olson 3D Artists: Kipp Crawford, Mike Hoium Producer: Aaron Virtue Executive Producer: Kel Nelson
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