Clemenger BBDO Wellington - in order to combat binge drinking,BBDO and director Adam Stevens makes New Zealanders take a look at how they drink and what it«s doing to them as individuals and society as a whole. This story featuring uncle Mark really makes me cringe at the end.

Philip Andrew, Executive Creative Director
Mark Harricks, Creative Director
Brigid Alkema, Copywriter / Art Director
Paul Young, Copywriter / Art Director
christina hazard, Agency Producer
Mark Foster, Producer
Director: Adam Stevens
Prod. Co. : Robbers Dog