The woman on the beach is actually wearing a shirt that reads: "Looking for a man". When two men arrive she turns around and reveals the back that reads "But not you." Intercut with married couples who still love each other and a dad teaching his daughter how to ride a horse, we can conclude that Blue Band is a "good good feeling" but I still don't know if it's butter.

Blue Band

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.