The boys are back in this funny case study aptly named "The answer, my friend, is blowing in the wind". The boys are of course Rob & Dennis whom you can also follow on twitter at @RobandDennis. In the digital billboard they help tell you the temperature, and just like any other boys they'll hang low or high depending on how hot or cold it is. At he same time, a new :30 commercial campaign launched, with "Talcum powder" and "Trim", so everyone are familiar with the boys.

Last years boys campaign started it all with "Impact", "Swim" and "bike ride".

Advertising Agency: Clemenger BBDO, Melbourne, Australia Executive Creative Director: Ant Keogh Creative Directors: Ant Phillips, Richard Williams Group Managing Director: Simon Lamplough Operations Director: Sharon Adams Senior Producer: Karolina Bozajkovska Outdoor Media: oOh!media Production Company: Guilty Productions Director: Tony Rogers Producer: Jason Byrne DOP: Marin Johnson Editor: Micheal J Luteman / The Butchery Photographer: Chris Budgeon
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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.