This ad was shot almost completely in Utah, not Ohio. The lake is Lake Powell, the street is in Salt Lake City, the Picasso face is at the salt flats, and the full face/world is in Southeastern Utah, near Moab. Not sure where the ear was shot at. I know all of this, because when I was 13 and in the 7th grade, I was in the commercial. In the part with the full face/world, I am just above the winking eye.

My mistake then, Graham Fink told which state it was but I probably misremembered. (I did think was weird as I don't recall any Ohioan deserts). Data corrected.

This is my most favorite commercial of all time. Saatchi and Saatchi, advertising firm of London, did a magnificent job for it's time.

One of the most beautiful commercial's BA has ever done.

Well Done / Bravo !

Somewhere in that Utah desert, is a set of ears..... we don't see them in the end shot! That's one expensive set of extra's wandering around out there!

Anyone remember the sequel with the box landing on the beach? It was pretty crap - they could have had the ears found on the island...

wait that sounds like the plot from Lost!

The ear was filmed in Heber Valley, in Utah. Up in a field, that is now Soldier Hollow- where some Olympic events were held. The people that made the ear were from Wasatch High School.

when i was in high school i was part of this commercial. it was so much fun