Bud Light - "Cut the cheese" - (2008) :60 (USA)

Slated for superbowl stardom, this ad was kept in reserve as an easter egg "secret spot" to view online after the game.

Ad agency: DDB Worldwide Chicago
Group Creative Director - Mark Gross
Creative Directors/writers - Chuck Rachford/Chris Roe
Producer - Will St. Clair
Director - Erich Joiner
Editor - Carlos Lowenstein - The Whitehouse.

Your rating: None Average: 3.7 (22 votes)
Submitted by Plywood on 20. February 2008 - 3:17.
Plywood's picture

This is so lame I cannot believe it.

Bud Light spots continue to suck in '08.

Submitted by Wendall on 20. February 2008 - 3:58.
Wendall's picture

I had a feeling an ad called "cut the cheese" would.....whoa, this thing required two writers?!

Submitted by caffeinegoddess on 20. February 2008 - 13:00.
caffeinegoddess's picture

And, hence the reason why it wasn't aired during the Super Bowl.

Submitted by dabitch on 20. February 2008 - 13:05.
dabitch's picture

You're a tough crowd. The deadpan acting scores high for me, even if I didn't find the script too amusing, it's well done.

Submitted by Wendall on 20. February 2008 - 21:42.
Wendall's picture

I don't know. It may have worked better if they'd worked more puns into it. After about ten seconds I was thinking "okay, cut the cheese equals farting. Ha ha. Move on".

Submitted by dabitch on 20. February 2008 - 22:15.
dabitch's picture

yep, totally agree on that. more pinching loafs, dropping kids at the pool, I mean jesus there's millions of funny euphemisms out there. You could probably make a full length feature that could kill Beavis and Butthead if you collected them all in one script.

Submitted by AnonymousCoward on 21. May 2011 - 23:20.
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You that critically comment on this ad are a bunch of idiot jackasses. This is a brilliant, clever, ad. Just because you don't like the beer, you berate yhe commercial. Get a life...and a sense of humor!!!!!!!!!

Submitted by dabitch on 22. May 2011 - 15:39.
dabitch's picture

Did anyone prior to you say anything about the beer? No, they did not. Get some reading skills, you're projecting.

Submitted by AnonymousCoward on 23. May 2011 - 13:47.
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Anonymous Coward number 1 probably made the ad.

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