about the author

claymore Creative Director, copywriter and ad connoisseur that has been riding the wild surf of advertising in style, panache and grace for two decades.

Comments (2)

  • Dabitch's picture


    It's the music that gets me. Brilliant choice.

    Jan 12, 2008
  • Benihahna's picture

    Agreed, this is really amusing for such a small joke. It's all in the execution. Reminds me of "whassup" in that I could easily picture this on a director's reel without a brand (yet) attached too it.

    Jan 12, 2008

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