about the author

claymore Creative Director, copywriter and ad connoisseur that has been riding the wild surf of advertising in style, panache and grace for two decades.

Comments (5)

  • Benihahna's picture

    Now that other people have begun saying dude, they'll have to continue with the "Dude" dude meeting a "Dude"-girl. I will not rest until I see that ad.

    Jan 12, 2008
  • tod.brody's picture

    Don't you mean a dudette? :-)

    Jan 12, 2008
  • TDD's picture

    I looked up "Dude" in the dictionary. Well, the dictionary on my Mac Dasboard.

    Origin: a slang term that came into vogue in New York c. 1883, in connection with the 'aesthetic' craze of the period.

    "Happiness is overrated."

    Jan 12, 2008