"Excuse me, are those Bugle Boy jeans your wearing?"

This ad became a pop culture meme.

Client: Bugle Boys

Comments (4)

  • Dabitch's picture

    Looks like I'm not the only one who hates this ad......

    Dec 27, 2003
  • junyr's picture

    Ouch. That is a little rough (ie 4 votes of '1'). It's the go-go's. It's bugle boys. It's early 90's. Give them a break.

    Hate to see what you would give Huey Lewis for "It's Hip to Be Square"

    Dec 27, 2003
  • Dabitch's picture

    trust me junyr, I seriously hated it back in the early 90's as well. It's just one of them ads that rubbed me the wrong way. ;) I thought I was alone in that though, since the line "are those bugle boy.." has survived and become a pop-culture joke.

    Jan 28, 2004

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.