Directed by The Embassy's Ozan Biron
, this stop-motion and paper craft inspired computer animation spot aims to engage and educate viewers about the CEPA and drive traffic to It reminds me a tad of the NZ Book Council - Going West back in 09.

To add character and the look of real paper to the spot, the team at The Embassy deliberately added the imperfections that real folded paper would have - intentionally making the edges not line up, adding bits of tape, creating offsetting folds and warped edges of paper curling up.

Spot Title: Connecting Client: Canadian Energy Pipeline Association (CEPA) 
Agency: i2 Ideas and Issues Advertising Creative Director: Philippe Garneau
 Copywriter: Bruce Anderson Agency Producer: Melanie Lambertsen
 Production Company: The Embassy 
Director: Ozan Biron
 Executive Producer: Trevor Cawood 
Executive Producer: Winston Helgason Visual Effects: The Embassy Editor: Matthew Griffiths 
Editorial Company: Cycle Media Sound Production: RMW Music

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.