On the way to the Final Four, Charles Barkley decides he needs a new nickname. Spike Lee and Samuel L Jackson helpfully supply some with some zingers. Slam Chunk. Full Court Mess. #34 with Fries. Ha.
Also, Capital One sponsors the Final Four.
Agency: DDB Chicago Client: Capital One EVP, Chief Creative Officer: John Maxham Group Creative Director, AD: Mike Ackerman Group Creative Director, CW: Travis Parr Associate Creative Directors, AD: Brant Herzer, Michael Rosenthal Associate Creative Directors, CW: Tyler Campbell, Carlos Rangel AD: Brittany Druker CW: Sean Collander EVP, Director Integrated Production: Diane Jackson Executive Producer: Will St.Clair Associate Producer: Jakub Zajaczkowski Production Manager: Polly Poulos Talent/Music Manager: Linda Bres SVP, Integrated Brand Leader: Chris Pultorak Account Director: Suzanne Stovall Account Supervisor: Betsy Leonard Strategy Director: Josh Drueck Director: Spike Lee Production Company: Pony Show Editing Company: WhiteHouse Post Editors: Meg Kubicka, Brian Gannon Executive Producer: Kristin Branstetter Producer: Dawn Guzowski Finishing/Visual Effects: Filmworkers/Churchill Studios Executive Producer: Derek DeBoard Visual Effects Supervisor: Rob Churchill Colorist: Fred Keller Audio Engineer: Nick Papaleo Music: "Escape" by Rupert Holmes