They're saying bits. Not tits. Honestly. Careful now so you don't squeeze the wrong thing.

Client: Britvic Ireland Agency: Chemistry Copywriter: Emmet Wright Art Director: Nicole Sykes Agency Producer: Fiona McGarry Creative Directors: Emmet Wright and Mike Garner Production Company: Blinder Director: Richie Smyth Producer: Michael Duffy

Comments (1)

  • fairuse's picture

    What if I analyzed the ad & found oranges got substantially less camera time than strategically placed white garments. I could put a PSA video link here but people who need it won't watch it.

    GOING going gone.

    Jun 19, 2011

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.