"We knew the world wasn’t thirsting for yet another shot of a guy jumping over a log or a girl hiking past a stream. We wanted to bring some self-expression and charisma to the outdoor world…and simultaneously connect the brand to the broader lifestyle market.
Determined to break free from the usual "outdoorsy" styling of sunsets and people hopping over clear water creeks, KEEN wants to lure millennials into their interesting looking sandals by telling them how great they are, and their lives can be, not talk about their
Do not adjust your volume. This spot is silent on purpose. Why? Because there's a big silence around tuberculosis, even though it kills 400 children every day. It's time to give this epidemic a voice. And do something about it.