Agency: TBWA\Chiat\Day

Agency: TBWA\Chiat\Day

Trivia: 70,000+ shots were taken for this commercial... using Canon EOS-1D Mark III cameras. Hmm.
Agency: Grey

Agency: 180 Amsterdam
Production: Partizan

Intended viral to promote the Samsung Soul Mobile Phone.

When Saatchi & Saatchi New Zealand got the Sanyo Xacti CA65 Underwater Camera brief they decided against using any visual and instead made a billboard that will surely get into the guinness book of records - they produced a text-only poster containing one million words.

The world first, 63m poster showed how much more there is to film with the underwater camera compared with the little you could capture with a regular one. Amongst other things, the poster included the world's most comprehensive marine species list, histories of major tsunami and shipwrecks, and Moby Dick and 20 000 Leagues Under The Sea in their entirety.

When I first saw this I swear I let a little "How the f... did they do that?" and so, for once, the little photos showing how it's was done were necessary. Now all I want to know is where the heck they've been hiding those swiss alps looking quaint towns in Malaysia. This clever little "exit" standee thing seems to have gone on a world tour. Jammy bastard.

The latest Dell commercial from Mother, New York has two hipsters duelling at table tennis. Or ping-pong if you prefer.

Agency: Agency.com London

Agency : 180 LA

Agency: 180 LA
"Sony’s new ad campaign is coming. See nothing turn into something, then watch it all tumble."

This print ad series from JWT Bangkok informs you with very detailed images that the Panasonic Lumix camera won't miss a thing.

JWT Sydney filmed this commercial in the rugged Blue Mountains in New South Wales, Australia, where our hero the product Olympus 1030SW takes a major fall....

Director Kobayashi makes a name for himself by latching onto Sony's