Check this out - people never go to the bank these days, why should they? It closes before they've left the office, and banks worth their salt have great online 'offices' where one can do banking like paying bills and moving funds from checkings to savings, all from the comfort of ones computer.
But you might miss the banks ugly plants, odd velvet-tope things, mahogony desks. No worries - FirstBank brings these relics to your daily commute thanks to a little creative wrangling from TDA Advertising & Design, Boulder. Cute.
Directed by Frank Budgen of Anomaly, Sony Superstar', it gives you a glimpse into a world of TV without limits. 'Superstar' features a host of children playing football in front of a packed World Cup stadium, making their own history ahead of the 2010 FIFA World Cup. This is the UK version of the ad; it is already on screens in the majority of other European countries.
Directed by Frank Budgen of Anomaly, 'Sony Rockstar', gives you a glimpse into a world of TV without limits. This is the UK version of the ad; it is already on screens in the majority of other European countries.
'Rockstar' features the music of legendary rockers AC/DC, with the track Thunderstruck. Sony chose to feature the bands show at Donington Park on 17 August 1991 in the new ad as it is one of the most iconic moments in music history.
Johnny Hardstaff brings us to a Bladerunneresque future with his take on the five lines.
Greg Fay translates the five lines into Spanish and shows us Mateo's secret, which he is sharing with his blind sister.
Hi-Sim uses the five lines to take us on a high flying adventure with both dragons and bunnies and even explosions in outer space.
Erik Rinsch takes the five lines and spins a dark cold story with robots, Moscow in winter, murder and deception, complete with an action packed motorcycle vs police chase.
The new carousel - this time five RSA directors created five different films based on the same lines of dialogue. Five lines, in fact.
Forget "auto tune the news" here Sony and 180 LA take it one step further, and auto-tune the ad. This was done by the auto-tune the news guys, as they edited stuff from the Sony Electronics 6-spot national “Panel of Experts” campaign together to make this mix.
Directing duo TWiN - working with an all-star cast that included DP Mauro Fiore (Avatar), Editor Jim Haygood (Tron), and FX house Digital Domain (2012, Transformers, The Curious Case of Benjamin Button) - just released the studio's first live-action 3D commercial to promote Samsung's state-of-the art 3D LED TV. The spot represents an important step in the evolution of production as 3D is downsized, made more accessible, and reconfigured for a mass audience.
Around the world in 80 seconds. Alex Profit used a Sony cyber shot hx5v with integrated GPS to shoot this video, he tours London, hops through a door and ends up in Marocco, a skip and a jump later he's gone through India and is now in Japan. From the hills of San Francisco he turns onto Broadway in New York, makes a left on Prince street and is back in London again. Quite entertaining.
Greg Ketchum, Executive Creative Director, Ogilvy New York on IBM “Data Anthem”:
In the next phase of IBM's Smarter Planet campaign, we're focusing our messaging on how organizations around the world are going about the business of actually building it. One of the pillars of building a smarter planet is the emergence of data and the ability to harness it for answers to our biggest problems. We wanted to educate business leaders on the importance of data, provide some context for its proliferation, and suggest the enormous opportunities that lie within it. We also wanted to convey to people that we now have the computational power and advanced analytics to see data in new ways so we can make sense of it. Hence, our interest in finding the most compelling, arresting ways possible of visualizing actual data. On a smarter planet, data matters.
Creative production studio Motion Theory applies generative art techniques into a new TV commercial for IBM via ad agency Ogilvy & Mather/New York. Directed by Motion Theory’s Mathew Cullen, the :30 spot “Data Baby” is part of IBM’s “Smarter Planet” campaign and incorporates data-driven design derived from a newborn’s vital signs to convey that IBM’s technologies help analyze data to build smarter hospitals. “Data Baby” broke on network television on March 14.
Taking a note from last years large-stop-motion trend.
Please donate to keep adland alive. The Super Bowl Collection is the worlds one and only. It costs a minor fortune to keep up. If you love our efforts, please donate to keep the archive alive. You may also sponsor us with a large banner, advertise yourself as you help save our common advertising history.
Want to join adland?
Create an adgrunt account for 6 USD.
- No one cares if you closed
1 hour 32 min ago
- I haven't seen that since my
1 hour 51 min ago
- And please don't waste your
2 hours 7 min ago
- There's no argument to take
2 hours 13 min ago
- What a terrifically
3 hours 39 min ago
- You truly are a fucking
4 hours 5 min ago
- can't believe you had death
4 hours 31 min ago
- Ha! While I'm sure that was
7 hours 5 min ago
- I'm so shallow on this but
7 hours 59 min ago
- Coke is a great example of
10 hours 11 min ago