To sell Copper Mountain resort, Wexley introduces us to a family that spend the first ten seconds of the spot talking about "coming"

Hey, you gotta sell ski resorts in summer somehow, right?

Did I mention this spot stars a family?

Client: Copper Mountain Resort Agency: Wexley School for Girls Executive Creative Directors: Cal McAllister, Todd Grant Director of Production: Gabe Hajiani Writer: Cal McAllister Art Director: Todd Grant Designer: Sean Hamilton Executive Producer: Gina Windemuth Associate Producer: Maddy Paulino Account Supervisor: Jordan Kinsler Account Manager: MacKenzie Huff Clients: Copper Mountain – Dwight Eppinger, Erin Woods Production Co: Alarming Pictures Director(s): Jack Hodge, Carol Hodge Producer: Mark Campbell DP: Stephen McGhee Editorial Co: Duncan Sharp Films Editor: Duncan Sharp Audio: Pure Audio Sound Designer/Mixer: Scott Weiss Talent: Pete Giovine Emily Rued Jamie Morgan Geoff Lott
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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

Comments (1)

  • Dabitch's picture
    Dabitch

    ... They should have a swingers festival.... It ain't the aristocrats.

    What is wrong with the guy on the left? It's like they hired two really tall adults and two smaller adults for this.

    Jun 20, 2013

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