The Cult of Ronco - Fun with Infomercial Mind Control.


The Cult of Ronco - Fun with Infomercial Mind Control.

Direct response infomercials have often been savagely maligned as the scourge of marketing - hawking quasi-beneficial products with quasi-recognizable production standards, quasi-coherent scripted testimonials and quasi-believable claims. So why stop now!?

Read more for mo'...

Ronco's endearingly earnest Ron Popeil (of Pocket Fisherman fame) has now set the infomercial standard from which all others will now be measured. Utilizing a proactive blend of top-notch easily-hypnotized and semi-synchronized professional talk show audience members, free aprons, raw meat, the most insidious catch phrase since "Clap on. Clap off". æ and plenty of Pavlovian repetition, Ronco's amazing home rotisserie mer-sheen is sure to make traditional cooking skills and TV ads obsolete.

Loading below is a special 54 second condensation of this remarkable half hour masterpiece. (Quicktime 5 & G3/Pentium III or higher required)

So what have we learned from all this, boys and girls?

Be afraid. be very afraid.

PS: Watch out for that sassy dark-haired gal in the front row - she's an automated response animal!

Ron Popeil


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