Director Bart Timmer pits one "Strongman" against another, demonstrating that with the help of Cup A Soup, brains can overcome brawn.

Client: Cup a Soup
Spot Title: "Strongest Man"

Agency: TBWA
Creatives: Ernst-Jan van Rossem, Matthijs Slot
Agency-producer: Lotte de Rooij
Production Company: Czar, NL
Director: Bart Timmer (represented by Outsider in the UK and US)
DOP: Menno Westendorp
Editor: Marc Bechtold
Online: AVP


about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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