Del Taco "Unfreshing Believable" (2013) :30 (U.S.A.)


Del Taco "Unfreshing Believable" (2013) :30 (U.S.A.)

Del Taco takes it to a very weird level with its new spot. It looks like they're making beans in some steampunk themed disco or something. Remember kids, don't do drugs.

Oh yeah before I forget: between Ship My Pants and Unfreshing Believable, there is now a moratorium on near-swearwords in advertising.

Agency: Camp + King Chief Creative Officer: Roger Camp Chief Executive Officer: Jamie King Creative Director: Adam Koppel Creative Director: Rikesh Lal Director of Content Production: David Verhoef Account Director: Lindsay Menasco Brand Manager: Amy Marek Director of Conversation Insights: Anne Tway Production: Green Dot Films Director: Richard Farmer Director of Photography: Pierre Rouger Production Designer: Michelle Derrick Executive Producer: Darren Foldes Executive Producer: Rich Pring Line Producer: Ahnee Boyce Editorial: Umlaut Films Editor: Doug Cox Executive Producer: Gina LoCurcio Producer: Kelly Gibbs Assistant Editor: Regina Rivard Color/ VFX/ Online: Ivan Miller Original Music: Yessian Head of Production: Michael Yessian Chief Creative Officer: Brian Yessian Executive Music Producer: Dave Curtin Executive Music Producer: Gerard Smerek Composer: Dan Zank Composer: Mark Chu Composer: Daniel Johnson Audio Mix: One Union Recording Studios Audio Engineer: Joaby Deal


I seriously can not believe they are using the word Unfreshing. The first thing I see is UNFRESH. Horrible!

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