Department of State Health Services Texas - Jackalope: The Boxer - (2008) :30 (USA)
Enviro Media revive the jackalope and teach him to box in this PSA against Smokeless Tobacco, or snus as Swedes would call it.
Client - Department of State Health Services Texas
Brand - Anti Smokeless Tobacco
Spot Title - Jackalope: The Boxer
Break Date - 8/18/08
Agency - Enviro Media
Creative Director - Doug Irving
Art Director - Sean-Paul Westfall
Copywriter - Kate Getty
Agency Producer - Ed Parsons
Production Company - Mint Media
Executive Producer - Sean Sahlin and Donnie Biggs
Line Producer - Fred Daniel
Director - Sean Sahlin and Donnie Biggs
DP - Pat Notaro
Editorial Company - Mint Media
Editors - Sean Sahlin and Donnie Biggs
Composer - Patrick Lee
sound Design Company - The Sound Lab
Sound Designer - Steve Metz
Colorist - 1080
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Snus is actually the name Camel is using for their smokeless tobacco line, too.
You know what they say - You snus, you lose!