Lil' Sweet is in your back yard, and the little girl who screams and runs away don't know what she's missing. Lil' Sweet is like a glamrock/Prince/miniature-funkadelic-star with twice the pulling power of anyone in Queen, since he can get cats to drive electric toy cars for him. "That's my ride" indeed. Lil' Sweet is legendary, it's surprising this guy came out of Deutsch L.A, and he's refreshing in a category that needed real refreshment.
Agency: Deutsch Chief Creative Officer, North America: Pete Favat Executive Creative Director: Brett Craig Creative Director: Ryan Lehr Creative Director: Erick Mangali Senior Art Director: Chris Adams Senior Copywriter: Ross Cavin Director of Integrated Production: Vic Palumbo Executive Integrated Producer: Megan Meloth Senior Integrated Producer: Lauren May Live Action Production Company: Tool of North America Director: Benji Weinstein Managing Director-Live Action / Executive Producer: Oliver Fuselier Executive Producer: Lori Stonebraker Line Producer: Jason Manz Editorial Company: Cut + Run Editor: Frank Effron Assistant Editor: Connie Chuang Executive Producer: Carr Schilling Head of Production: Amburr Farls Producer: Annabelle Dunbar-Whittaker Post/VFX: Method Executive Producer: Robert Owens VFX Producer: Jennie Burnett Fischer On Set VFX Supervisor: Vernon WIlbert Lead Flame Artist: Noah Caddis Lead Flame Artist: Matt Welch Flame Artist: Sean Wilson Roto/Paint Artists: Stephanie Sweeney Crystle Schrecengost Pam Gonzales Kenneth Lui YunMi Ahn Color: CO3 Colorist: Siggy Ferstl Senior Color Producer: Matt Moran Composed Music, Credits and Track Info: Stock music licensed from Music Beyond Sound Design/Audio Post Company: Lime Studios Sound Designer/Mixer: Mark Meyuhas Assistant: Peter Lapinski Executive Producer: Susie Boyajan