The extreme consequences of not buying some items play out in the items.... Ad agency: Young & Rubicam, Argentina

Guillermo Vega, Senior Creative Director
Hernan Cerdeiro, Creative Director
Ariel Serkin, Creative Director
Diego Gueler, Art Director
Maximiliano Borrego, Copywriter
Luis Pompeo, Agency Producer
Diego Gonzalez, Agency Producer
Alfredo Perez Veiga, Executive Producer
Fernando "Rambo" Damiano, Producer
Director: Nico & Martin
Production Company:AWARDS CINE, Buenos Aires
Assistant director: Fernando Roca
DoP: Leandro Filloy
Post Production Company: Che Revolution Post

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.