If you check out: Doritos.nl right now you'll find that there's a bold new campaign competition for the new Doritos flavour Sensational Salsa going on. The "Skip or Trip!" matches you with two total strangers, and will send you off on said trip - to places like Moscow, Istanbul and Berlin - unless you respond within 9 hours. All this to connect the word threesome with stinky cheesy chips?

Fitzroy Amsterdam

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.