Mikaela Mayer has a pretty face, so pretty in fact that people paid her to photograph it. Now she enters the ring regularly to have it rearranged, as she's turned boxing-pro. Yep, she's one of a kind and therefore fits perfecty in the celeb-free Dr Pepper campaign /1 where drinkers are "Always One of a Kind".

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.