I don't know how many times I've looked out of the window on various commutes and thought up great commercial & music video ideas to be shot on said commute. It seems that an entire generation of creatives have the same habit, some ideas better than others. This one is fun to watch, as Chris Palmer from Gorgeous has spelled out the lyrics in the view from the train.
drinks -alco, soft, natural & not (ads)
Tecate Light - Changes - ver A /ver B (2009) 0:30 (USA)
Advertising agency Adrenalina/NY tapped the talents of Director Steve Ramser and Outside Editor Jeff Ferruzzo to complete the latest commercial campaign for Tecate Light. The fully-loaded spots (two :30 versions) illustrate Tecate's take on "change," highlighting their bold twist on marketing "cerveza."
Heineken - Football Match - (2009) :30 (Italy)
Director Erich Joiner of Tool of North America and JWT Milan created this new campaign for Heineken, set to air on Italian TV and online at areyoustillwithus.com. The guys all come over to watch the game, but one of the fellas shows up with his girlfriend in tow, and they're both wearing home-knitted team-shirts. Oh the horror.














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