The #GameDayPolarBears have their little ritual.

Spot features Regis Philbin and the Coke Zero truck driver.

Melanie Amaro, the X FACTOR 2011 winner sings a retooled version of "Respect" to Sir Elton John, the "King of rock" who gives Pepsi only to those he approves us. He sends the others down the hole. Melanie has other plans, she wants Pepsi for all.

“Pepsi wanted to make me “King for a Day” on Super Bowl Sunday. How could I possibly pass that up?” said Sir Elton John.

Right? And you got to strap on your old boots again!

Man faces execution by firing squad, and decides to do some fidgeting with the rules when he gets his last request. After he gets a sip of Coke zero, he wants everything else he can think of. Best execution ever... er.. except for the executing part.

To promote Bacardi Dragonberry in the Netherlands Fitzroy Amsterdam created a real time video mapping concept. Visitors of a café nearby ‘Het Witte Huis’, a momumental building in the centre of Rotterdam, were photographed. These photos were sent directly to a projector, which imaged a giant dragon spitting the photos in real time on to the building façade. For as far we know, it’s the first real time video mapping concept in the world.

Here's what baffles me about the women-give-their-man-their-purse-scenario so often seen in ads. I've never seen this. It must happen, since so many ads seem to find it a recognisable 'thing'. But how on earth can the woman shop without her wallet, which she presumably keeps in her purse? That's what they're for, right? Purses, I mean. I totally missed this hand-your-man-the-purse memo. Will I be stripped of my woman-rank now? Ssssh, don't tell them.

Can't be bothered translating the (rather funny) lyrics, but they're rapping about organic farming, locally produced and making milk products.

The creative posse Fred & Farid are turning up the weird on Orangina again. Hit up Facebooks french Orangina page and you too can play along. In this clip, the serial plaquer tackles a bimbo walking down the street. Who will he tackle next?

(and is it just me or does this feel like the opening of a cheap furries porno?)

This pun is my fault, when I saw the stags - Tooheys brand symbol since 1869 - roaming the streets in this ad "Stag night" was the only way I could describe it. Sorry. I'll show myself out.

Carlsberg and Duval Guillaume decide to pull a prank on unsuspecting movie going couples. They filled the cinema with the baddest boys around, and left only two seats in the middle empty. The reactions are priceless, I especially like the pencil-necked guy who grabs onto his girlfriends arm as if he just wants to hide behind her. Those who did brave their way through the scary looking crowd - an older couple among them, little ol' ladies don't scare easily - were treated to a spotlight beam, a round of applause and a Carlsberg.

Madness join the 'Slow the Pace' campaign with a new slow arrangement of Baggy Trousers. Don't worry, Lee Thompson will be hanging from the ceiling in the end anyway.

This ad aired during the debut of FOX’s THE X FACTOR, celebrating Pepsi's relationship with music icons while asking "who's next?".

Forget Old Spice's sea captain, the truly wild men of the sea have stories that will make your toes curl, dolphin sex, and lost limbs to sea creatures too horrific to be mentioned. These manliest of men (and zoophiles to boot) are clear spirits with character so of course their drink is as well. This ain't no nancy drink.

Remember the site www.dolphinsex.org? The creator let it lapse and the domain now redirects to a Groupon-ad. Seemed appropriate.

Bulmers dust off Tanya Harding & Titanic jokes, defrost Walt Disney and quip that Dinosaurs might have stuck around the Ice Age if their beer existed back then. Ho-kay. I'm kinda thirsty after these dry jokes now. I keed. ;)

These final days of Summer give us the hankering for a Pimm's as the last vestige of fun in the sun! Check out the spot edited by Joel Miller of Cut + Run.

Oooh. Three of my favorite things in one ad, men in kilts, rugby, and men built like redwood trees wearing tiny shorts slamming into each other on the field. Oh right, that's rugby. Seems so appropriate that it ends with a Heineken, which indeed was the beer I drank after watching my first live rugby game, whilst surrounded by the oh-so-very-large-men from the winning team. There's something vital for rugby-fans missing from this ad, and I'll let you know what it is dear w+k if you put me on this account already. ;) My god, rugby and beer, I would so love this brief. Envy.

"I say, dear chap!"

See also Schweppes Gentlemen. These ads are very different from the Fred&Farid Schweppes != sex but we will imply it ads, like the Nicole Kidman and Uma Thurman ones. I still prefer the John Cleese ones, like the Obsession spoof and Subliminal advertising.

Fancy drowning yourself (if not your sorrows) in a Newcastle Brown Ale? If you're anywhere near the Del Mar Race Track in California, there's an 8 feet high schooner placed at the entrance of the track for fans to drown themselves in. It's a neat optical illusion, where if you stand in the right place to take a picture, it looks like you're in the glass. If you send that picture to Newcastes facebook page, you may win a prize.

Dentsu Canada are spreading a bit of Japanese joy to Canad with these shadow projections. Participants can transform their shadows into giant legendary Japanese characters including a sumo wrestler, a geisha and a samurai. Neat.