DUCK - The Team Behind the Team - (2012) :60 (US)

trust's picture
Posted by trust on 11. July 2012 - 17:54

DUCK, long known for its robust and versatile directorial roster, brought together 10 of its best artists for a monster 12-spot campaign for the United States Olympic Committee via Y&R. In a continuation of the "Team Behind the Team" campaign, each of the animated spots tells the story of one US Olympic athlete and the special relationships that helped him or her rise to the pinnacle of his or her sport, and features a unique aesthetic and animated style.

"Y&R came to DUCK because they knew we were one of the few studios out there that could fulfill their request to make 12 thematically similar spots that each had a very different look and feel," noted DUCK EP Mark Medernach. "This is a massively important project that really shows off the incredible depth of talent that we've amassed at DUCK. The variety and quality of the work is breathtaking."

Client: United States Olympic Committee
Campaign Title: The Team Behind The Team
Air Date: June 2012

Agency: Y&R
Chief Creative Officer: Jim Elliot
Global CDs: Andrew McKechinie, Marc Sobier
Creative Director: Cliff Skeete
Art Director: Jon Leachman
Copywriter: Andrew McMurchie
Executive Director of Content Production: Nathy Aviram
Executive Producer of Music: Jessica Dierauer
Senior Content Producer: Robert Beck
Producer: Jona Goodman

Live Action Production Company: B House Films
Live Action Director: Adam Ballachey

Animation Company: DUCK Studios
Executive Producer: Mark Medernach
Production Coordinator: Sophia Richard
Editor(s): Amanda Pettibone, Katie York

Music: Elias Arts
Executive Producer: Kala Sherman
Creative Director: Greg Griffith
Producer: Jeff Fiorello

Audio: Heard City
Executive Producer: Gloria Pitagorsky
Mixer: Jodie Levine

Bershawn Jackson (featured)
Production Co: DUCK Studios
Director: Roger Chouinard
DUCK Studios Executive Producer: Mark Medernach
DUCK Studios Production Coordinator: Sophia Richard
DUCK Studios Editor: Amanda Pettibone

John Orozco (featured)
Production Co: DUCK Studios
SMOG Director: Moisés Arancibia
SMOG Producer: Ricardo González
SMOG Animation: Patricio Molina, Felipe Vargas
SMOG Designs: Moisés Arancibia, Raúl Burgos
DUCK Studios Executive Producer: Mark Medernach
DUCK Studios Production Coordinator: Sophia Richard
DUCK Studios Editor(s): Amanda Pettibone, Katie York

Lolo Jones (featured)
Production Co: DUCK Studios
Director: Jeong-A Seong
DUCK Studios Executive Producer: Mark Medernach
DUCK Studios Production Coordinator: Sophia Richard
DUCK Studios Editor(s): Amanda Pettibone, Katie York

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