Mom and dad decide to do a little home improvement and paint their sons room bright yellow. Such a sunny, cheery, happy color. The 'rents are even happier when their plan works.

Client AkzoNobel
Agency BBH London

Director : Paul Gay
Creative Director : Nick Allsop
Copywriter : alex ball
Art Director : Rob Ellis
Agency Producer : Michelle Kendrick


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.