Work driving you nuts? Stuck with a bad boss? Won't retire until you're 83? A hilarious new spot from Tool Director J.J. Adler via Cramer-Krasselt/Milwaukee will help you fix that with the hard-charging power of ECHO Outdoor Power Equipment. Part of the "Get Serious" campaign, the ad stars a frustrated office worker calmly accepting the chaos of his noisy, irritating coworkers as he waxes about the ECHO tools that await him once he clocks out for the day.

Client: ECHO Outdoor Power Equipment
Spot Title: "Work"
Air Date: April 1, 2012

Agency: Cramer-Krasselt/Milwaukee
Executive Creative Director: Chris Jacobs
Creative Director: Brian Ganther
Associate Creative Director: Matt Herrmann
Copywriter: Chris Miller
Agency Producer: Timm Gable

Production Company: Tool
Director: J.J. Adler
Executive Producer: Brian Latt, Oliver Fuselier, Dustin Callif

Editing Company: Protein Editorial
Editor: Rick Lobo


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