Education Achievement Authority schools help kids in Michigan (and especially Detroit) catch up to their peers. The goal of the campaign is to retain their current students and also show parents that the EAA has a student-centered approach to learning. Watching the animation come to life, showing the kids what they can be, it comes through for sure.
Education Achievement Authority "I Can Soar" (2013) :30 (USA)
Client: Education Achievement Authority Agency: Lowe Campbell Ewald Creative Mark Simon Eric Olis Steve Platto Tom Cerroni Joe Godard Account Kathleen Donald Alex Harding Davina Hamilton Jennifer Monaghan Legal Veronique Tu Lorinda Heide Production Kim Warmack Tatiana Luneva-Evenchik Martha Carter Victoria Marzec Brenda Gorman Media Katie Pizzimenti Kendra Mazey Solutions Planning: Melissa Shubert Kayla Thompson