Entertainment

 

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Keep A Child Alive - Black Ball Intro - (2012) :30 (US)

Last week, the team at My Active Driveway (MAD) joined Alicia Keys, Whoopi Goldberg, Jennifer Hudson, Bonnie Raitt, Oprah Winfrey and other celebrity philanthropists for the Black Ball, a charity fundraiser organized by HIV/AIDS non-profit Keep a Child Alive (KCA). MAD contributed to a fully integrated show-wide experience for the event, delivering a series of luminescent visualizations, an animated title sequence and a unique interactive design solution allowing event organizers to track the evening’s donations in real time.

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BBC One - We Wish You A Merry Christmas - It's Showtime! - Christmas 2012

BBC One wishes us all a merry christmas with a run of the mill celeb-packed song edit, a happy new year, and a fantastic bit in between the two. Bless their hearts.

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ESPN - Born Into It / Man City v Man United - (2012)

If I had been born a red/blue - they rant, and their rants show how similar fans really are at the heart of things.

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Halo 4 - Space slow mo / Director's Cut from Blacklist's Polynoid

This slow-mo techno-mo scene is like pop rocks candy for the eyes.


Production company Blacklist and their wunderkind animation team Polynoid collaborated with 343 Industries to create five atmospheric and at times frenetic openers for “Forward Unto Dawn,” the highly anticipated web series promoting the November 6 release of “Halo 4,” the latest installment in one of the most successful franchises in video game history.

Polynoid’s microfilms illustrate the intense relationship between Cortana, an artificial intelligence entity and indispensable aide to Master Chief, the long-time hero of the Halo series. Set aboard a spacecraft, the UNSC Forward Unto Dawn, as it drifts towards imminent doom, Cortana must battle to awaken Master Chief from cryo-stasis before it’s too late.

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Canal+ - Fuel for Fans - (2012) :45 (France)

"This little film, "Fuel for Fans", was created as an ode to that incomparable joy football lovers feel while watching a great game." explains BETC and yeah now that they put it that way, people

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Giant Hobbit themed carousel the latest in Hobbit crazyness in New Zealand

New Zealand is going Hobbit crazy. Not just Air New Zealand who made their new Safety Feature film all Hobbit themed, but all of New Zealand. First, when you land at the airport you will be greeted by a very large Hobbit themed baggage carousel. Then you'll find a giant Gollum, marching dwarves and a giant Gandalf sculpture.

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Google Chrome - Salvation - (2012) :45 (Brazil)

Google Chrome to the rescue, when you need to find your way, compare prices, impress a lovely date with your knowledge of french films or friends with your art-smarts... Google Chromes is there.

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Mattel Scrabble - Letters and People / Meet P (2012) :30 (USA)

Aaah, P. She's a peach. A painter. A prim little lady. She's the kind of girl you'd take to a dance, just to have her punish you. Wait, what?

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Mattel Scrabble - Letters and People / Lonely Q (2012) :30 (USA)

It's not easy being the only one, mulls Q, who is a ten pointer according to his mom, but rejected by U.

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Alex Turvey - Topman Distil (Dirs. Cut)

Fresh from its cinema debut last week, we can now share White Lodge's latest project for Topman's Distil fragrance launch directed by Alex Turvey.

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