It's 2014 and Facebook are still trying to make nice with us. Here they show a perfectly curly-cute adorable little girl prancing about at a family gathering - remember those? When people met in meatspace? - in a new shirt. "Show uncle Martin your shirt" mom says. And there it is, a perfectly adorable way to announce to the extended family that there's a baby on the way.

And then it ends with the facebook announcement. Ugh. Can we got back to the pink shirt, the real hugs, the proud grandparents, the meatspace gathering and that cute song please?

Music: "Strummin' Song" by Annette Funicello
Agency: Wieden + Kennedy
Client: Facebook
Creative Director: Chris Groom
Creative Director: Stuart Harkness
Creative Director: Dan Hon
Copywriter: Matt Skibiak
Copywriter: Matt Lever
Art Director: Zack Madrigal
Art Director: Helen Rhodes
Producer: Hayley Goggin
Executive Creative Director: Susan Hoffman
Executive Creative Director: Joe Staples
Head of Production: Ben Grylewicz
Director: The Mercadantes
Executive Producer: Melissa Culligan
Production Company: Epoch
Line Producer: Colin Moran
Director of Photography: Daniel Mercadante


Comments (1)

  • kidsleepy's picture

    Next thing you know Facebook will be taking credit for the copulation.

    Mar 28, 2014

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.