Client(& job title): Kate Frankum (Head of Marketing, FSA) James Brandon (Acting Head of Communications, FSA) Advertising Agency: rkcr/y&r Creative Director: Damon Collins Copywriter: Mike Boles Art Director: Jerry Hollens Planner: Emily James Business Director Tony Harris Account Director: Sally Nielson Account Manager: Jamal Cassim Agency Producer: Jen Fewster Production Company: Coy! Director: Mark Denton Editor: Billy at Ten Three Producer: Sarah Cummins (Coy!) Post-production: MPC Audio post-production Sam at Factory

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.