Fashion

 

.wear - apparel, fashion & bling (ads)

 

Treadlite by UGG™: Lightness Now Waterproof (2015) :30 (USA)

Treadlite by UGG™: Lightness Now Waterproof (2015) :30 (USA)

Slow-mo shoe porn, demonstrating the lightweight outsole technology found in UGGs new "Treadlite," line. Beat the elements, etc.

 

Synsam - The Business lunch - (2015) :20 (Sweden)

Synsam - The Business lunch - (2015) :20 (Sweden)

The intern ponders her lunch options.

"What dish says 'here's a person with career potential and key skills'... Is it the halibut? Oh typical, the boss picked that, of course."

 

Cole Haan + Mountain Hardwear Teaser (2015) :18 (USA)

Cole Haan + Mountain Hardwear Teaser (2015) :18 (USA)

Cole Haan have partnered with Mountain Hardwear for the ZerøGrand outerwear collection, which can stand up to the rigors of city living. I think the teaser works even better than the long form which, informative as it is, is lacking in excitement a bit.

 

Cole Haan + Mountain Hardwear "Robert Fry" (2015) 1:00 (USA)

Cole Haan + Mountain Hardwear "Robert Fry" (2015) 1:00 (USA)

Cole Haan and Mountain Hardwear have partnered for the ZerøGrand outerwear collection. Here, Robert Fry, Global Director of Product Merchandising and Design, talks about the similarities of designing clothes for multi-tasking mountaineers and multi-tasking urban commuters.

 

Georgetown Optician - Our Family Knows Glasses - (2015) 2:15 (USA)

Georgetown Optician - Our Family Knows Glasses - (2015) 2:15 (USA)

Set to the familiar classical sounds of Georges Bizet’s ‘Carmen Suite No. 2 – Habanera’, this whimsical story ups the quirk to exceptional levels for Georgetown Optician.

 

North Face - "Never Stop ________. " - (2015) :90 (USA)

North Face - "Never Stop ________. " - (2015) :90 (USA)

A girl looks into a painting and daydreams take over, as footage switches to gorgeous cuts from around the planet, people skiing, climbing, cycling, exploring, discovering - in short finding the exhilaration that lives at the outer edge of their physical and intellectual poss

 

H&M - Close the loop / Fashion Rules - (2015) :30 (UK)

H&M - Close the loop / Fashion Rules - (2015) :30 (UK)

H&M are on a mission to create "sustainable fashion", by asking you to recycle your clothes at H&M. This is not a bad idea at all, and I've been participating in a test market by bringing old unloved items to my local H&M every time I buy something new.

 

GapKids x Ellen DeGeneres Anthem (2015) :75 (USA)

GapKids x Ellen DeGeneres Anthem  (2015)  :75 (USA)

The Riot Grrl anthem creators Le Tigre’s song “Deceptacon” blares as little girls - thank heaven for them - skateboard, breakdance, play drums, solve math equations, direct and rule

 

New Balance gives everyone in Canada* a free pair of shoes.

*Canada, Kansas, that is. Clever stunt to introduce New Balance Woods Pack, a 574 pack exclusive to The Great White North. The spot is classic and charming as the print.

Commercials: 
 

New Balance "Not in Canada Anymore" (2015) 1:25 (Canada)

New Balance "Not in Canada Anymore" (2015) 1:25 (Canada)

To celebrate New Balance Woods Pack, a 574 pack exclusive to Canada, Havas gave a free pair to everyone in Canada, Kansas. The collective bemused look on the residents' faces is quite charming. Classic stunt for little budget.

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