Duck and Cover was a social guidance film produced in 1951 by the United States federal government's Civil Defense branch shortly after the Soviet Union began nuclear testing. The runtime is nine minutes, and it gives helpful advice such as "cover the back of your neck and face". Yeah, that'll help when the bomb is dropped.

Copywriter: Raymond J. Mauer Directed by: Anthony Rizzo Prod co: Archer Productions Music trivia: song sung by schoolchildren from New York City and Astoria, New York.

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.