Fish Franke -Living Poster - ambient (Germany)


Fish Franke -Living Poster - ambient (Germany)

Making a splash for Fisch Franke's fresh food, Publicis Frankfurt built a whole poster to prove how fresh the fish are.

Client: Fisch Franke
Agency: Publicis Frankfurt
Johannes Krzeslack (Photographer)
Stephan Ganser (Executive Creative Director)
Peter Kaim/Nico Juenger (Creative Director)
Nico Juenger (Art Director)
Peter Kaim (Copywriter)
Architect: Thomas Breen



This is a great form of outdoor advertising! Not only does it get the intended message across, but it also engages a captive audience. All too often outdoor ads don't reach their fullest potential!! I wonder how much this cost and how he manages the temperature as the seasons change...

It won't be up that long to worry about seasonal changes. The space was probably only bought for a short run (two-three weeks).

Probably a fairly expensive prject for such a short run...not sure I understand that end of it..

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