Fleetmatics is a Software As A Service company providing fleet management and workforce solutions for commercial fleets. In this case, Fleematics provides fleet tracking and and field management solutions. So you can keep track of your vehicles performance, from fuel-wasting behavior, to routine maintenance and more.

Which is important. Because you aren't going to find a truck whisperer any time soon. Interesting direction for business-to-business. It would have made for a decent thirty. At over two minutes though it gets very tedious.

Client: Fleetmatics
Agency: FCB Chicago
Todd Tilford, Chief Creative Officer
Teddy Brown, EVP Group Creative Director
Alison Hammer, Associate Creative Director
Mike Wegener, Associate Creative Director
Cayne Collier, Writer
Katie Roach, Senior Producer
Michael Antonucci, Producer
Ben Flaherty, VP Director
Steve Immer, Editor
Karyn Kerner, SVP Group Management Director
Al Gross, SVP Director Strategic Planning
Cat Roggow, VP Management Director
Sarah Lopez, Assistant Account Executive
Leigh Jones, BoomThrift Productions, Executive Producer


Leave a comment

about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.