This is like the opening line of a strange joke. A tuna, a musician and a guitar maker walk into a bar... get together. Followfish, an environmentally conscious fish company that want to highlight the sustainability of their new tinned tuna had a great idea. They recycled the tin. By building a tuna ukulele out of it.

And what a great tuna ukulele it is.

Brand name: followfish Advertising Agency: Leagas Delaney, Hamburg, Germany Agency website: http://www.leagasdelaney.de Chief Creative Director: Stefan Zschaler Creative Directors: Florian Schimmer, Michael Götz Art Director: Robert Westphal, Felix Boeck Copywriter: Heiko Franzgrote Online Concept: Björn Lange Production: LDPD Leagas Delaney Production Department Director: Florian Meimberg DoP: Felix Storp Sound Design: Supreme Music Post-Production: NHB Hamburg
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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