This creepy PSA shows what children may see when their parents are drunks.

Makes you shudder.

Mad clowns, zombies, drunk santa, creepy as fuck rabbit. The scariest one is the little kid being strapped in to his car-seat by a masked man. You can feel his fear.

Ad agency: Euro RSCG Helsinki Production : Grillifilms , Sauna International & Studio Arkadena.

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.