This spot features NFL rookie Robert Griffin III of the Washington Redskins.
Robert battles the sun as he trains during the off season.

Because it's during the summer it happens. Greatness isn't given - it's taken. When no one is watching.

Ad agency: TBWA\Chiat\Day Los Angeles Executive Creative Director: Patrick O’Neill Group Creative Director: Brent Anderson Group Creative Director: Steve Howard Associate Creative Director / Writer: Gregg Clampffer Associate Creative Director / Art Director: John Figone Executive Producer: Brian O’Rourke Producer: Molly Tait Business Affairs Manager: KK Davis Group Planning Director: Scott MacMaster Sr. Planner: Marisa Robertson Planner: Rebecca Harris Worldwide Managing Director: Nick Drake Group Account Director: Blake Crosbie Management Supervisor: Magdalena Huber Account Executive: Brad Nolde Sports Marketing Account Executive: Lexi Vonderlieth Production Company: NFL Films Director: Jay Jackson Director: Steve Trout Director Project Management: Alan Brown Producer/Field Operations: Liz Leafey Sr. Project Manager: Lisa Cagney Dixon EIC Cinematography: Hank McElwee Director of Photography: Jim Barry Visual FX: James Eyles Title Design: James Eyles Post Producer: Lisa Cagney Dixon VFX Supervisor: James Eyles Music: Beacon Street Studios Composer: Andrew Feltenstein and John Nau Producer: Caitlin Rocklen Final Mix: Vince Caputo Mixer/Sound Design: Vince Caputo Executive Producer: Steve Sabol Editor: Heidi Bahnck

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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