What? Lobster is a food group. It belongs to the cockroaches of the sea group. Tasty cockroaches. Not to be confused with chicken of the sea.

Client: Georgia Lottery Corporation Air Date: May 2009 Agency: BBDO, Atlanta ECD/SVP: Kyle Lewis Copywriter: Patrick Lindsay AD: Jeff Oehmen Producer: Chinkara Singh Prod Company: Robot Films Director: Chris Robinson DP: Simon Thirlaway EP: Rosanne Cunningham Post /Effects: Jam Edit Editor: Eddie Kesler FX: Andrew Pope EP: Molly Baraco Telecine: Crawford Communications Artist: Jeff Bauman Sound Design: Riot, Atlanta Sound Designer: Erich Netherton Shoot Location: Atlanta, Georgia
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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.