Gillette "Piano" (2014) 1:25 (USA)


Gillette "Piano" (2014) 1:25 (USA)

To show off the Flexball Razor, Gillette attached 88 of them to a piano and had composer Son Luz compose a song on the very same piano.
So now I know that Gillette can play the piano. Now if they could only do something about my razors going dull after every second shave I'd be really impressed.

Agency: Grey
Client: Gillette
Brand Agency Lead: Debby Reiner
Senior Vice President/Account Director: Sarah Beaumont
Vice President/Account Director: Elizabeth Gilchrist
Account Supervisor: Thomas Ghiden

Account Supervisor: Katie Stirn

Account Executive: John Nelson

Executive Strategy Director: Howard Roberts

Cinematographer: Zach Mulligan

Composer: Ryan Lott (“Son Lux”)

Production Company: 1st

President/Global Chief Creative Officer: Tor Myhren

Group Creative Director: Jeff Stamp

Group Creative Director: Leo Savage

Associate Creative Director: Lance Parrish

Associate Creative Director: Steve Nathans

Copywriter: Nick Terzip

Director: Asif Mian (1st

Editor: Akiko Ikawaka (Cut + Run)

Executive Producer: James McPherson

Mix: Heard City, Phil Loeb

Music Producer: Zachary Pollakoff

Film Producer: Katy Fuoco

Assistant Film Producer: Megan Swan

Avenue Machine

Avenue Machine)

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