In this King Kong homage, the beautiful blond initially screams and rejects King because his ginormous ape hands (he is an APE not a monkey! / pet-peeve) are stinky and may have cooties. Once she has sanitized the big ape with her trusty Green Cross Hand Sanitizer, they can get down to business and share germs in a big fat cootie-filled snog. Don't worry your little head with the details, it's advertising-logic.

GREEN CROSS
Agency: Riverorchard Ho Chi Minh City
Production Company: S-FILMS
Director: Sunil Thomas

PETER SUTHERLAND (Executive Creative Director)
PETER SUTHERLAND/TRUONG (Art Director)
Ian Brown (Copywriter)
BEN GONZALES (Agency Producer)
MONICA MORALOS/ERICA (Account manager)

Commercials: 
Country: 

Comments (3)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I love this Peter, well done I see you've still got what it takes to make great ads, I loved the gorilla and the line.
    Rick Ovadia
    Ovadia and Ovadia Advertising

    Feb 08, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I love this Peter, well done I see you've still got what it takes to make great ads, I loved the gorilla and the line.
    Rick Ovadia
    Ovadia and Ovadia Advertising

    Feb 08, 2012
  • edupdf.org's picture
    edupdf.org (not verified)

    I really enjoyed reading your article. I found this as an informative and interesting post, so i think it is very useful and knowledgeable. I would like to thank you for the effort you have made in writing this article.

    edupdf.org

    Mar 26, 2016

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.