Eating a lot isn't cheating on your diet.

In Episode two of this Reality spoof, Caught In The Act, a turtle neck wearing dude is enlisted by two women to insult their friend because they by assume she's cheating on her diet.

I'll wait while you read that sentence a second time.

It turns out it's all a big misunderstanding because vegetables! It doesn't count as overeating! Because vegetables! Why do I have a weird feeling nutrition experts would disagree?

In the first episode, Green Giant used the "i'm a dumb male" scene for laughs. Now they're thinking that poking fun at sensitive issues such as women's weight and dieting is the way to sell them on Green Giant. And overeating.

Can't wait to see what they do in episode three.


Agency: Saatchi & Saatchi, NY Creative Director: Garrett Jones Copywriter: Lincoln Boehm Art Director: David Hong Senior. Integrated Producer: Luca Mazzarini Production Company: Curious Pictures, NY Director: KRANKY (Laurence Shanet) DP: Gil Seltzer Executive Producer: Gary Giambalvo Executive Producer: Adam Bloom SVP/Head of Studio: Camille Geier Line Producer: Michael Covino Post Production: Curious Pictures, NY Editor: Evan Kultangwatana Audio: Penny Lane

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.