"Introducing a new air freshener that freshens the air for weeks and weeks" the voice over says as we wander through a door into a lovely flowered garden and .. hold on! There's a toilet in here!

Is "Haze" what the people who came up with this idea were in? I feel stoned just watching this ad.

Haze

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.