I'm sorry but I can't see past the generational disdain here. I know it's supposed to be funny and parents are so awkward with their stupidity etc., but i just don't particularly find this funny. I think it's stupid. Perhaps if it were a thirty or even a fifteen instead of an hour and fifteen long spot, it would have been bearable. As it is, it goes on and on. Not in an "Oh please, stop it's so awkward," so much as a "How long will you beat this dead horse," kind of way.

Agency: SS+K
Chief Creative Officer: Bobby Hershfield
Senior Copywriter: Lindsey Lanpher
Copywriter: Richard Tseng
SVP, Director of Production & Innovation: John Swartz
Senior Producer: Kim Cross
SVP, Digital Strategy and Innovation: Kevin Skobac
VP, Group Account Director: Jennifer Barr
Production Company: O Positive
Director: David Shane
Executive Producer: Ralph Laucella
Executive Producer: Ken Licata
Director of Photography: Marc Laliberte Else
Editorial: Mackenzie Cutler
Editors: Gavin Cutler and Ryan Steele
Post Producer: Evan Meeker
Thanks! Rebecca
Rebecca Sullivan
Public Relations


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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.