Director Erich Joiner of Tool of North America and JWT Milan created this new campaign for Heineken, set to air on Italian TV and online at areyoustillwithus.com. The guys all come over to watch the game, but one of the fellas shows up with his girlfriend in tow, and they're both wearing home-knitted team-shirts. Oh the horror. Rest assured JWT, you're not invited my famous football parties either, even if I root for Italy, you might bring cooties. ;)

Client: Heineken Spots Title(s): Football Match Air Date: May 2009 Agency: JWT, Milan Group Creative Director: Bruno Bertelli ECD: Pietro Maestri Art Director: Cristiana Boccassini Producer: Raffaella Scarpetti Prod Company: Tool of North America Director: Erich Joiner DP: Bob Richardson EP(s): Jennifer Siegel, Brian Latt Line Producer: Joby Ochsner Production Designer: Samantha Gore Production Service Company: Filmmaster EP: Ada Bonvini Producer: Nicole Lord Editor: Stuart Greenwald Online: TOBOGA Telecine: Sparkle @ Complete Post, RUMBLEFISH Audio Post: GREEN MOVIE Sound Design: GREEN MOVIE Shoot Location: Los Angeles

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.